Hydrogen could contribute to 20% of CO2 emissions reduction targets by 2050

BONN, Germany, Nov. 13, 2017 -- As global leaders gathered at COP 23 in Bonn, 18 key leaders in their industry verticals, united in the Hydrogen Council coalition, came together to launch the first-ever globally quantified vision of the role of hydrogen, developed with support from McKinsey. In addition to being a key pillar in of the energy transition, the study shows that hydrogen has the potential to develop US$2.5 tn of business, creating more than 30 million jobs by 2050.

2018 Toyota Camry Product Information Sheet

2018 Toyota Land Cruiser Product Information Sheet

2017 Speciality Equipment Association Market (SEMA) Rutledge Fact Sheet

2017 Speciality Equipment Market Association (SEMA) C-HR R-Tuned Fact Sheet

2017 Speciality Equipment Market Association (SEMA) Suarez Fact Sheet

Kyle Busch Builds a one-of-a-kind 2018 Camry for SEMA 2017

PLANO, Texas, Oct. 31, 2017— Debuting at Toyota’s 2017 Specialty Equipment Market Association (SEMA) Show display, Kyle Busch’s all-new 2018 Camry brings a little bit of “rowdy” to the party. Busch is affectionately known as Rowdy, so it makes sense to badge his SEMA Camry the “Rowdy Edition II.”

NASCAR Racer Martin Truex, Jr. Builds Custom 2018 Camry SEMA Show

PLANO, Texas, Oct. 31, 2017— Debuting at Toyota’s 2017 Specialty Equipment Market Association (SEMA) Show display, Martin Truex, Jr.’s all-new 2018 Camry was built as an homage to the 2017 Monster Energy NASCAR Cup Series points champion’s own racecar.

Rutledge Wood Builds a Wide, Eye-Catching 2018 Camry For SEMA 2017

PLANO, Texas, Oct. 31, 2017 — The Toyota Camry has been on the road since 1983, but the road has never seen a Camry like this one. With numerous body panels formed using state-of-the-art 3D-printing technology and an aggressively lowered stance, Rutledge Wood’s extreme Camry makes its debut at Toyota’s 2017 Specialty Equipment Market Association (SEMA) Show display.

Toyota Taps Top Builders to Build Custom Vehicles for SEMA Battle of the Builders®

PLANO, Texas, Oct. 31, 2017 — Two custom builds centered on the newest additions to Toyota’s model lineup are among the vehicles taking center stage in the fourth annual SEMA Battle of the Builders® competition at the 2017 Specialty Equipment Market Association (SEMA) Show.

2018 Toyota Land Cruiser, a Global SUV Legend With Elegance

The Land Cruiser name is legend around the globe, a tough-as-nails SUV that established itself through decades of all-terrain adventure. A funny thing happened along the way: Land Cruiser evolved into a premium luxury model while getting even tougher, turning into a flagship SUV for the brand with no peer among its competitors. And does it have some history! The 1957 Land Cruiser, a bare utility machine, was among the first Toyota vehicles sold in the United States. Today, classic Land Cruisers command top dollar at collector-car auctions.

2018 Tacoma Ready for Adventure, adds Toyota Safety Sense P Across Lineup

The next-generation Toyota Tacoma enters its third year with a safety enhancement: all 2018 Tacoma models gain Toyota Safety Sense P (TSS-P). This equips the Tacoma with Pre-Collision System with Pedestrian Detection, Lane Departure Alert (LDA) with Sway Warning System (SWS), Automatic High Beams (AHB) and High-Speed Dynamic Radar Cruise Control (DRCC). Toyota leads the auto industry in making automatic emergency braking systems standard on most of its vehicles.

2017 Toyota Tacoma TRD Pro Named Mid-Size Pickup Truck of Texas for the Second Straight Year

DALLAS (Oct. 19, 2017) – For the second year in a row, the Toyota Tacoma TRD Pro conquered the competition and drove off the ranch with the title of Mid-Size Pickup Truck of Texas at the 2017 Texas Auto Writers Association’s (TAWA) Truck Rodeo.

Toyota Drives the Future of Zero Emission Trucking

TORRANCE, Calif. (October 12, 2017) - If you see a big-rig driving around the Ports of Los Angeles and Long Beach that seems oddly quiet and quick, do not be alarmed!  It’s just the future.

2018 Toyota 4Runner is the Diehard, Rugged SUV with a Comfortable Side

Hard to believe, but it’s been 34 years since the first Toyota 4Runner roamed the earth. And many of the classics are still roaming the globe. Through the decades, the 4Runner has grown in both toughness and comfort. Two new upgrades for 2018, the Wilderness Package and TRD Enhancement Package, reinforce the 4Runner’s reputation as the vehicular equivalent of a multi-tool.

2018 Toyota Camry Hybrid Product Information Sheet

2018 Toyota Avalon: Premium Sedan Without the Premium Price

As Toyota’s flagship midsize sedan, the Avalon brings premium style, performance, interior amenities, and presence to the masses – without a first-class price. It’s this exceptional blend of high-quality characteristics that has been key to the Avalon’s multiyear success since it first rolled off the assembly line at Toyota Motor Manufacturing Kentucky (TMMK) in February 1994.

Toyota's Kyle Busch Takes Second-Straight NASCAR Playoff Win

Kyle Busch used a late-race pass to claim his second-straight Monster Energy NASCAR Cup Series Playoff win in a triumph at Delaware’s Dover International Speedway on Sunday.

Stylish 2018 Toyota Corolla Offers Standard Toyota Safety Sense and Impressive Fuel Economy

Corolla, the best-selling Toyota nameplate of all time, enters its 52nd year with minor upgrades following last model year in which it received sportier exterior styling and Toyota Safety Sense-P (TSS-P). All Corolla models come standard with TSS-P, a system that bundles the Pre-Collision System with Pedestrian Detection (PCS w/PD); Lane Departure Alert with Steering Assist (LDA w/SA); Dynamic Radar Cruise Control (DRCC); and Automatic High Beams (AHB). Having standard TSS-P puts Toyota four years ahead of the model-year 2022 industry target for standard automatic braking supported by the National Highway Traffic Safety Administration (NHTSA) and Insurance Institute for Highway Safety (IIHS).

Toyota Gives 2018 Yaris a Dose of "Hot-Hatchness" with Design and Interior Upgrades and New Multimedia Tech

Small on the outside, the Toyota Yaris is very big where it counts: safety, fuel economy, value, and now, more than ever, style. Yaris continues to offer our standard advanced active safety package, Toyota Safety Sense C (TSS-C). TSS-C features three active safety technologies: Pre-Collision System, Lane Departure Alert, and Automatic High Beams. TSS-C combines an in-vehicle camera and laser for outstanding performance and reliability. The package is designed to alert the driver to and/or help mitigate or prevent collisions in a range of vehicle speeds.

Toyota Takes the LEED in Texas

Plano, Texas (Sept. 22, 2017) – Everything is bigger in Texas. Everything, that is, except Toyota’s environmental footprint. 

NASCAR Cup, NHRA Playoffs Open with Toyota Triumphs

Camry driver Martin Truex Jr. continued his winning ways into the Monster Energy NASCAR Cup Series (MENCS) Playoffs and took the checkered flag at Chicagoland Speedway on Sunday.

Priced for Adventure! All-New 2018 RAV4 Adventure Grade Starts at $27,700

PLANO, Texas, Sept. 14, 2017 – The outdoor adventure bucket list just got longer thanks to the much-anticipated showroom arrival of the 2018 Toyota RAV4 Adventure grade that adds exclusive exterior styling features with grade-specific interior touches to the RAV4.

Shell in collaboration with Honda and Toyota to Bring Seven New Hydrogen Refueling Stations to California

SAN FRANCISCO -- Sept. 13, 2017 -- On August 9, the California Energy Commission (Energy Commission) awarded a grant of $16,362,500 to Equilon Enterprises LLC a subsidiary of Shell Oil Company (collectively, “Shell”) for the introduction of seven hydrogen refueling stations in Northern California.

Throwback Southern Sweep for Hamlin, Toyota Wins in NKNPSE, NHRA, USAC and TORC

Camry driver Denny Hamlin completed a Southern 500 weekend sweep at South Carolina’s Darlington Raceway when he passed his Toyota teammate Martin Truex Jr. with two laps remaining and cruised to take the checkered flag.

All-New Toyota Camry Ignites the Senses

PLANO, Texas (September 1, 2017) — The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.

National STEM Competition Scholarships and Prizes Await – Who Will Be the Next Winning School Team?

PLANO, Texas, August 24, 2017 – Students across the nation can earn more than good grades by participating in the Lexus Eco Challenge competition. They can help clean the air, land and water in their neighborhoods while being rewarded in the process. With a passion for engineering, math, science and technology, middle and high school students can vie for a chance to win part of $500,000 in prizes and scholarships.

Toyota Closes Out Perfect Rally Season in Style at Ojibwe

PLANO, Texas, August 30, 2017— Ryan Millen and the Rally RAV4 won the Ojibwe Forests Rally in dominant fashion, claiming victory by more than seven minutes over the nearest rival.

Rally RAV4 Season Sweep, K&N Title Hunt Heats Up Between Toyota Teammates

Millen and Gelsomino won the Ojibwe Forests Rally in Minnesota over the weekend to give the team a sweep of the ARA’s 2WD class in the series’ inaugural season with six victories in six events.

Dirt Races, Road Course on Tap for Toyota Racers This Weekend

The Monster Energy NASCAR Cup Series and NASCAR Camping World Truck Series have the weekend off, while the NASCAR XFINITY Series (NXS) visits their third and final road course of the season in Wisconsin’s Road America on Sunday.

Millen Looks to Close Out Perfect Season at Ojibwe Forests

Plano, Texas, August 22, 2017— Fresh off an American Rally Association 2WD class championship-clinching victory at the New England Forest Rally, Ryan Millen and Rally RAV4 head to Minnesota’s Ojibwe Forests Rally chasing a rare perfect season.

The Graphic Truth About TNGA

As the era of Toyota New Global Architecture arrives in North America with production of the 2018 Camry, we thought we’d give you an eye-catching, interactive look under the hood of Toyota’s revolutionary new manufacturing process at www.TNGAInfo.com

Toyota Motor North America Reports U.S. Sales for July 2017, Sets New Record for RAV4

PLANO, Texas, August 1, 2017 – Toyota Motor North America (TMNA) Inc., today reported July 2017 sales of 222,057 units. With the one less selling day in July 2017 compared to July 2016, sales were up 3.6 percent on volume and up 7.8 percent on a daily selling rate (DSR) basis.

Busch Tallies 100th NASCAR Cup Win for Toyota

Kyle Busch won the first stage and led a race-high 74 laps (of 160) to triumph in the Monster Energy NASCAR Cup Series (MENCS) race at Pennsylvania’s Pocono Raceway to claim a milestone victory for Toyota on Sunday – the manufacturer’s 100th win in the Cup Series since entering competition with the Camry in 2007.

Rally RAV4 Clinches First Season Title at NEFR

Plano, Texas, July 24, 2017— Ryan Millen and the Rally RAV4 officially are the 2017 American Rally Association’s 2WD class champions after winning the New England Forest Rally (NEFR).

Toyota's Rally RAV4 clinches championship along with NHRA Mile-High triumph over weekend

Toyota drivers clinched the American Rally Association’s 2WD driver’s championship over the weekend, while Antron Brown claimed Toyota’s third NHRA triumph of the season. Camry driver Matt Kenseth had the top-finishing Toyota with a fifth-place result in Sunday’s Monster Energy NASCAR Cup Series (MENCS) race at Indianapolis Motor Speedway, which was won by Kasey Kahne.

Toyota Recalls Certain Model Year 2016 Avalon Hybrid and Camry Hybrid Vehicles

PLANO, Texas, July 20, 2017 – Toyota Motor North America, Inc., announced that it is conducting a safety recall involving 671 Model Year 2016 Avalon Hybrid and Camry Hybrid vehicles in the U.S.  Among these 671 vehicles, up to 42 are potentially equipped with a misassembled front drive shaft.

Toyota Set to Clinch Title at New England Forest Rally

Plano, Texas., July 18, 2017—In a wide array of conditions, Ryan Millen and Rally RAV4 fought off the best efforts of each and every opponent while winning the first four events of the American Rally Association (ARA) six-race 2017 season.

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

Plano, Texas, July 6, 2017 — Toyota continues to top the Insurance Institute for Highway Safety’s (IIHS) awards list of all manufacturers. Fourteen Toyota and Lexus vehicles are IIHS awards winners, with twelve receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.

Going all in: Toyota Kentucky launches production of cutting-edge Camry

GEORGETOWN, Ky. (June 28, 2017) – Chad Lindon has worked at Toyota in Georgetown, Ky., for 22 years and said the 2018 Camry is the most exciting vehicle launch he’s seen, and for good reason.
“The 2018 Camry takes it to another level,” said Lindon, a Powertrain production team member. “It catches the eye. It has more horsepower, better fuel economy, and new technology that customers want. That all adds up to more job security and stability for my family.”