Toyota Takes the LEED in Texas

Plano, Texas (Sept. 22, 2017) – Everything is bigger in Texas. Everything, that is, except Toyota’s environmental footprint. 

NASCAR Cup, NHRA Playoffs Open with Toyota Triumphs

Camry driver Martin Truex Jr. continued his winning ways into the Monster Energy NASCAR Cup Series (MENCS) Playoffs and took the checkered flag at Chicagoland Speedway on Sunday.

Priced for Adventure! All-New 2018 RAV4 Adventure Grade Starts at $27,700

PLANO, Texas, Sept. 14, 2017 – The outdoor adventure bucket list just got longer thanks to the much-anticipated showroom arrival of the 2018 Toyota RAV4 Adventure grade that adds exclusive exterior styling features with grade-specific interior touches to the RAV4.

Shell in collaboration with Honda and Toyota to Bring Seven New Hydrogen Refueling Stations to California

SAN FRANCISCO -- Sept. 13, 2017 -- On August 9, the California Energy Commission (Energy Commission) awarded a grant of $16,362,500 to Equilon Enterprises LLC a subsidiary of Shell Oil Company (collectively, “Shell”) for the introduction of seven hydrogen refueling stations in Northern California.

Throwback Southern Sweep for Hamlin, Toyota Wins in NKNPSE, NHRA, USAC and TORC

Camry driver Denny Hamlin completed a Southern 500 weekend sweep at South Carolina’s Darlington Raceway when he passed his Toyota teammate Martin Truex Jr. with two laps remaining and cruised to take the checkered flag.

All-New Toyota Camry Ignites the Senses

PLANO, Texas (September 1, 2017) — The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.

National STEM Competition Scholarships and Prizes Await – Who Will Be the Next Winning School Team?

PLANO, Texas, August 24, 2017 – Students across the nation can earn more than good grades by participating in the Lexus Eco Challenge competition. They can help clean the air, land and water in their neighborhoods while being rewarded in the process. With a passion for engineering, math, science and technology, middle and high school students can vie for a chance to win part of $500,000 in prizes and scholarships.

Toyota Closes Out Perfect Rally Season in Style at Ojibwe

PLANO, Texas, August 30, 2017— Ryan Millen and the Rally RAV4 won the Ojibwe Forests Rally in dominant fashion, claiming victory by more than seven minutes over the nearest rival.

Rally RAV4 Season Sweep, K&N Title Hunt Heats Up Between Toyota Teammates

Millen and Gelsomino won the Ojibwe Forests Rally in Minnesota over the weekend to give the team a sweep of the ARA’s 2WD class in the series’ inaugural season with six victories in six events.

Dirt Races, Road Course on Tap for Toyota Racers This Weekend

The Monster Energy NASCAR Cup Series and NASCAR Camping World Truck Series have the weekend off, while the NASCAR XFINITY Series (NXS) visits their third and final road course of the season in Wisconsin’s Road America on Sunday.

Millen Looks to Close Out Perfect Season at Ojibwe Forests

Plano, Texas, August 22, 2017— Fresh off an American Rally Association 2WD class championship-clinching victory at the New England Forest Rally, Ryan Millen and Rally RAV4 head to Minnesota’s Ojibwe Forests Rally chasing a rare perfect season.

The Graphic Truth About TNGA

As the era of Toyota New Global Architecture arrives in North America with production of the 2018 Camry, we thought we’d give you an eye-catching, interactive look under the hood of Toyota’s revolutionary new manufacturing process at

Toyota Motor North America Reports U.S. Sales for July 2017, Sets New Record for RAV4

PLANO, Texas, August 1, 2017 – Toyota Motor North America (TMNA) Inc., today reported July 2017 sales of 222,057 units. With the one less selling day in July 2017 compared to July 2016, sales were up 3.6 percent on volume and up 7.8 percent on a daily selling rate (DSR) basis.

Busch Tallies 100th NASCAR Cup Win for Toyota

Kyle Busch won the first stage and led a race-high 74 laps (of 160) to triumph in the Monster Energy NASCAR Cup Series (MENCS) race at Pennsylvania’s Pocono Raceway to claim a milestone victory for Toyota on Sunday – the manufacturer’s 100th win in the Cup Series since entering competition with the Camry in 2007.

2016 - 2017 Toyota Mirai Product Information

Toyota Presents Sienna Mobility Vehicle to Verde Valley Caregivers Coalition Alongside National Volunteer Transportation Center

SEDONA, Ariz. (July 25, 2017) – Today, Toyota presented a Toyota Sienna Mobility Vehicle to the 2016 STAR Awards Grand STAR winner, the Verde Valley Caregivers Coalition, for excellence in volunteer transportation service. As part of the awards program, an additional $50,000 in cash was presented to 20 winning volunteer transportation programs across America.

Rally RAV4 Clinches First Season Title at NEFR

Plano, Texas, July 24, 2017— Ryan Millen and the Rally RAV4 officially are the 2017 American Rally Association’s 2WD class champions after winning the New England Forest Rally (NEFR).

Toyota's Rally RAV4 clinches championship along with NHRA Mile-High triumph over weekend

Toyota drivers clinched the American Rally Association’s 2WD driver’s championship over the weekend, while Antron Brown claimed Toyota’s third NHRA triumph of the season. Camry driver Matt Kenseth had the top-finishing Toyota with a fifth-place result in Sunday’s Monster Energy NASCAR Cup Series (MENCS) race at Indianapolis Motor Speedway, which was won by Kasey Kahne.

Toyota Recalls Certain Model Year 2016 Avalon Hybrid and Camry Hybrid Vehicles

PLANO, Texas, July 20, 2017 – Toyota Motor North America, Inc., announced that it is conducting a safety recall involving 671 Model Year 2016 Avalon Hybrid and Camry Hybrid vehicles in the U.S.  Among these 671 vehicles, up to 42 are potentially equipped with a misassembled front drive shaft.

Toyota Set to Clinch Title at New England Forest Rally

Plano, Texas., July 18, 2017—In a wide array of conditions, Ryan Millen and Rally RAV4 fought off the best efforts of each and every opponent while winning the first four events of the American Rally Association (ARA) six-race 2017 season.

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

Plano, Texas, July 6, 2017 — Toyota continues to top the Insurance Institute for Highway Safety’s (IIHS) awards list of all manufacturers. Fourteen Toyota and Lexus vehicles are IIHS awards winners, with twelve receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.

Going all in: Toyota Kentucky launches production of cutting-edge Camry

GEORGETOWN, Ky. (June 28, 2017) – Chad Lindon has worked at Toyota in Georgetown, Ky., for 22 years and said the 2018 Camry is the most exciting vehicle launch he’s seen, and for good reason.
“The 2018 Camry takes it to another level,” said Lindon, a Powertrain production team member. “It catches the eye. It has more horsepower, better fuel economy, and new technology that customers want. That all adds up to more job security and stability for my family.”

The Electrochemical Society and Toyota Announce 2017-2018 Fellowship Winners for Projects in Green Energy Technology

Pennington, N.J. (June 26, 2017) – The ECS Toyota Young Investigator Fellowship Selection Committee has chosen three winners who will receive $50,000 fellowship awards each for projects in green energy technology. The awardees are Dr. Ahmet Kusoglu, Lawrence Berkeley National Laboratory; Professor Julie Renner, Case Western Reserve University; and Professor Shuhui Sun, Institut National de la Rechersche Scientifique (INRS).

2018 Toyota Camry Hybrid Product Information Sheet

2018 Toyota Camry Product Information Sheet

A Tale of Two Camrys

All-New Toyota Camry -- Developed to Deliver a Total Driving Experience

Ready for Launch: The Countdown Begins for the Highly Anticipated All-New 2018 Toyota Camry

It’s already making a lot of noise.  Now, it’s almost here.  The all-new 2018 Toyota Camry, the best-selling car in America for the past 15 years, will be rolling into dealers late summer.  The excitement over the eighth-generation sedan is the result of its total evolution, from a proven, dependable and safe car to one that adds a more exciting and emotional character, thanks to its much talked about newfound performance and style.

Ready, Set, Go! Driving the New Camry, a Dynamic Experience

Staying Connected With Next-Generation Camry Technology

Toyota RAV4 Rallies to Stunning Victory at STPR

Plano, Texas, June 6, 2017—Ryan Millen came from behind to claim victory by seconds at the Susquehannock Trail Performance Rally (STPR), after a surprising last-second turn right before the finish line. The fourth consecutive win keeps Millen and the Rally RAV4’s perfect season intact in the American Rally Association’s 2WD Class.

Toyota Heads to STPR with Championship in Sight

Plano, Texas, May 31, 2017— The Rally RAV4 and Ryan Millen combination swept the first half of the season in the American Rally Association’s 2WD class.

Toyota Takes Commanding Championship Lead After Olympus Win

Torrance, Calif., May 17, 2017— The Rally RAV4 piloted by Ryan Millen won the 2WD class at the Olympus Rally for the second straight year, this time by a final margin of victory of well over seven minutes.

Toyota RAV4 Looks to Continue Hot Start at Olympus

Torrance, Calif., May 9, 2017— Ryan Millen and the 2017 Rally RAV4 head to the Olympus Rally with plenty of momentum, thanks to back-to-back 2WD Class wins to start the American Rally Association’s six race season. Millen can put his championship rivals under extreme pressure by making it three-for-three on the year at Olympus, an event Millen’s father, Rod, won four times in five years in the early 1980s.  Ryan is looking to repeat, having won Olympus last year as well.

Popular 2017 Toyota RAV4 Crossover Receives Added Value With New Pricing

TORRANCE, Calif., May 8, 2017 - - Priced to please.  The wildly popular 2017 Toyota RAV4 Crossover just got better with new value-driven pricing that lowers the base Manufacturer’s Suggested Retail Price (MSRP) up to 5.0 percent on select gas models. 

Toyota Land Speed Cruiser Claims "World's Fastest SUV" Title

Torrance, Calif., May 5, 2017— Land Cruiser, Toyota’s iconic go-anywhere four-wheel-drive sport-utility vehicle, has earned myriad accolades and records over the 60-plus years it’s been in production. And now, among them: the title of “World’s Fastest SUV” thanks to a record speed of over 230 mph, attained by the custom 2,000-horsepower Land Speed Cruiser. 

2018 Toyota Yaris Hatchback Adds Sporty Styling Enhancements and Convenience Features at Value Pricing

TORRANCE, Calif. April 26, 2017 - - Toyota today announced manufacturer’s suggested retail prices (MSRP) for the 2018 Yaris hatchback. 

Millen and Toyota RAV4 Win Oregon Trail Rally for Second Consecutive Year

Torrance, Calif., (April 26, 2017) — Ryan Millen and his Toyota RAV4 SE repeated last year’s 2WD Class victory at the Oregon Trail Rally in Portland, Oregon this past weekend, winning by nearly a minute. The victory was the result of a nearly perfect execution of an aggressive, multi-faceted, and detail-oriented plan of attack for what the team expected to be the most challenging event of the season.

Toyota Opens a Portal to the Future of Zero Emission Trucking

LOS ANGELES (April 19, 2017)— Picture the 710 Freeway heading south, bumper-to-bumper semis hauling cargo to and from the bustling Ports of Los Angeles and Long Beach. Now imagine those trucks are moving that cargo quietly, quickly and without producing any emissions.  Toyota is working to make this vision a reality.     

RAV4 Prepares for Intense Battle at the Oregon Trail

Torrance, Calif., April 18, 2017— Rally RAV4 driver Ryan Millen looks to extend his points lead in the American Rally Association’s 2WD Class in this weekend’s high-octane Oregon Trail Rally, which promises to be among the fastest events on the calendar.